Back12 / Selected work12 / Selected workGulal & GearsGulal & GearsProjectProcessFor Holi, India's vibrant festival of colors, I embarked on an ambitious CGI experiment that pushed the boundaries of AI-generated content in early 2025. This project challenged me to maintain visual consistency and narrative clarity while showcasing an array of supercars across India's diverse landscapes.The concept centered on cars adorned with the iconic colored powder—gulal—that defines Holi celebrations. Each scene captures a different Indian state, creating an inclusive visual journey that honors the festival's nationwide spirit. From bustling urban streets to traditional neighborhoods, the varied backdrops reflect India's rich cultural tapestry while the vehicles become canvases for celebration.This project represents both a technical exploration of AI's creative potential and a cultural homage to one of India's most joyous festivals.Client / AgencyClient / AgencyPersonal workRoleRoleArt Direction, 3D Design, AIYearYear2025
